Silicon Valley Uber Alles?   I think so…  Some of their Secret Weapons.

Silicon Valley Uber Alles? I think so… Some of their Secret Weapons.

[contact-form][contact-field label=’Name’ type=’name’ required=’1’/][contact-field label=’Email’ type=’email’ required=’1’/][contact-field label=’Website’ type=’url’/][contact-field label=’Comment’ type=’textarea’ required=’1’/][/contact-form] Can any other region “catch up” to Silicon Valley, or be the next Silicon Valley? Statistics show that it’s probably kind of futile to even try. Many have tried, but must be content with their small market shares. How can other regions will ever match the MACHINE: Stanford, Andreesen, Draper, Valentine, Doerr, Facebook/Apple/Google Millionaires, 4 Generation VC firms, Hardware/Software partnerships, over 100 Billon $ market cap cos.

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Because high tech and software industries are now being seen as lucrative, job creating, imperative and oh so sexy, many regions are trying as never before to get in on this – mobilizing their governments, old school industries, universities and grandmas to unite to be the next Silicon Valley, calling themselves Silicon- Beach, Forest, Plains, Alley, Prairie, Coast, etc. These towns are setting their expectations way too high while the real Silicon Valley giggles at the sight.

Here are some of the secret weapons that make Silicon Valley stronger than any other “region” and act as its barriers to entry:

1. Silicon – Uh, yeah, that word? It’s what started all this. Silicon Valley launched and was launched by the mainstreaming of the Silicon chip over 50 years ago, which is now part of everything. There was no other part of the planet where anything close in innovation, design manufacturing, equipment, marketing and sale of semiconductors has emanated from. This foundation still drives the area and the world, even thought it gets less attention now than the software side.

2. 100 Years of Growth – It all began with military electronics, low cost housing, lots of empty land and Stanford University. It has spread way beyond to the east bay. San Francisco, over 50 universities and trillions of dollars in revenue. The growth has had bumps but over time has increased more steadily than any other economy in history.

3. Recruitment – Most of the leaders in SV are from elsewhere because Silicon Valley aggressively acquires the best from all over the world. Why not? Via Stanford, Berkeley, Facebook, Google, recruiting Harvard and MIT undergrads, their wonderful PR machine, advertising free meals, free car washes, free dry cleaning, free day care. $150,000 salary right out of college. Unlimited vacation. Where else can you gat all this?

4. Stanford – Not sure this even needs explaining, but Stanford has been a wole new entity in the past 20 years, beyond anyones imagination in wealth creation, funding, computer science, a recruiting engine into SV then on to local companies, pride, confidence, location.

5. Money, money, money – There are so many giant sources of money in SV that it’s staggering. VCs of course, Angels, they invented the term Super Angel, San Francisco, Real Estate leverage, IPO millionaires, corporate funding, Asian and European money, and on and on.

6. Tolerance for Weak Links – Here’s one most people don’t know – most people in SV aren’t stellar; I know several weak players who fake it well and are millionaires or millionaires-to-be just because they’re in the right zip code. The public tagline is everybody has a high IQ, but in reality there are lots of dwebes running around – I know, I’ve managed plenty of them. SVs leaders smartly realize the win ratio can be pretty low if you have a few enormous winners. Most SV projects die, most SV companies die, but if you build the algorithm to plan for this you’ll put more possible winners in play. So what if a few totally unqualified employees that snuck in make a few million. Like any organization, there are several who skate by or get by on good politics. That’s OK if you plan for it, “engineer” for it.

That’s just 6, there are plenty more reasons why there will only be 1 Silicon Valley for along time to come. The best answer for any other local economy is to just make the most of who you are, embrace your own identity, partner with Silicon Valley. And don’t use the word “silicon” in your name. Take Boulder, Colorado as a model, they’ve successfully created their own very strong economy for startups. There’s a startup for every 50 or so people there. They have all the pieces and they are heavily connected to Silicon Valley without envying them.

@tomnora

“Recommendation Swapping” on Linkedin

“Recommendation Swapping” on Linkedin

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This has organically happened a couple of times for me – someone I’ve worked with in the past asks me to write them a recommendation and then spontaneously returns the favor. It’s a very cool gesture and it reinforces the relationship for the future.

Below is an example for a startup entrepreneur I just went through a short mentoring process with, Greg Weinstein. Greg will do very well with his company, I could’ve written a lot more about his attributes.

I recommend (get it?) you try this – swap a recommendation with close present or past colleagues; it will enhance both of your social business circles and create new connections.

It’s hard to derive extra value on linkedin, rise above the fray – this will help you do it.

#networking #linkedin #social_marketing

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Gregory A Weinstein has recommended you on LinkedIn

Gregory A Weinstein
Gregory A Weinstein Founder and CEO, One Fulfilling Life
To: Tom Nora
Date: August 22, 2013
Gregory A Weinstein has recommended your work as Founder, Marketing, Community Development at Startup Workshops.

Dear Tom,
I’ve written this recommendation of your work to share with other LinkedIn users.

Details of the Recommendation: “During the early and critical stages of the conception and start up of One Fulfilling Life, Tom provided us with thoughtful, wise and nurturing insight and guidance. He was our “Board of Directors” and the fit seemed very natural and intuitive.

It was an awesome opportunity and I relish the experience. His guidance saved us a lot of time and money and more importantly kept our momentum moving forward in the face of what could have been crippling obstacles. If your a tech start up and especially if this is your first business venture Tom’s your man. Catch him if you can!!!!!

Thanks Tom”
Service Category: Business Consultant
Year first hired: 2013
Top Qualities: Expert, Praxis High Integrity Systems

What is Drupal? or, My retraining in Software Development

Confessions of a Drupalvangelist

Anyone who’s been around me for the past 6-12 months has been inundated with my evangelism of eCommerce in general and Drupal + PHP. This is actually a bit strange for me, as a 20+ year software industry professional, I’ve spent most of my time in the world of extremely sophisticated software tools and languages – several of the startups I’ve worked at and/or launched were based on software tools to build software, so I’ve been in the middle earth of software for awhile.

The So Cal engineering gap?  I’ve been able to study the Southern Cal software dev scene as an insider for over 2 years now. As a native LA person, I’m gratified to see so much code and code talk flying around my town. But, there is a serious gap in the discipline, number of developers and community around real software development here.  Also lot’s of fake, wanna be CTOs here. (So L.A.) This imbalance keeps L.A. from catching up with Silicon Valley and New York as a stronger startup region. In my career I’ve seen many times the positive effect of a rich software development discipline, full life cycle, QE vs. QA, test driven development, all the “other” parts of SW dev.

The strongest impact on improving this situation is Silicon Valley and Seattle companies – Google, Facebook, Amazon, Microsoft and others are making enormous investments in building So Cal as a software town. They bring with them confidence, tools, brilliant people and believe it or not, Drupal and PHP.

Drupal has a worldwide engine of real software discipline. The So Cal Drupal scene is highly regarded and has several free meetings every week to teach advanced software life cycle issues. The Getty, USC, The Grammys, MTV, and many more giant websites built in L.A. are built on Drupal.

What is Drupal?  Drupal works at all levels of software development. Drupal and PHP were tools I’ve acknowledged for a decade but never studied much. Then last year I decided to re-educate myself in software development, but this time as a regular ol’ coder. Although I have an EE and CS education, my best contribution to technology businesses has been in strategy/sales/marketing/leadership. I’ve had 7 jobs in Silicon Valley in software development companies, but 6 of the 7 were in business development.

When I dove into development with a focus on the future and e-commerce I quickly saw that Drupal and thereby PHP are taking over the scene. Sure you have Ruby, Python, many others, but PHP is winning because it’s so accessible to newbies, and it manipulates the server side continuously, allowing e-commerce, social, geolocation and other apps. Big boy applications.

The world has changed – software development, app dev, and software engineering are taking over the center of the conversation, and Drupal/PHP is taking over the lead. You can actually have a successful startup now with just developers, with just one (although I don’t recommend this), if they’re savvy and humble enough.

What is Drupal?  Drupal is prevalent in the Silicon Valley ecosystem? In the birthplace of Java, BSD, SQL and many other critical software technologies, Drupal and PHP are spreading like a California wildfire. Drupal has recently permeated places like Stanford; there are over 1,000 sites on campus now. Ther are 20+ major Drupal dev shops up there, they have BAD Camp every year, one of the top Drupal camps in the world.

What is Drupal?  Drupal can make a non-developer earn $60-100,000 per year within a year of study. A Drupal or PHP developer here can make from $50 to $200 per hour; I see it all the time. The problem in So Cal is that the discipline part is weak; we’re just not steeped in the cmplete range of what full cycle development, test, etc. are as a region. PHP and Drupal are partly at fault for this – people who never attended Engineering school can learn these tools in less than year without learning formal computer sciense discipline.

What is Drupal?  Drupal is an overly friendly community of helpful people and ample free training and coaching.  Drupal is also free open source software with functionality for every possible web application. When I moved back to L.A. in 2010, I gradually saw that among our weaknesses we were very strong in E-Commerce, Fashion Commerce, Mobile Commerce, Content Communities, dynamic sexy websites and it was all based on varieties of PHP/LAMP. Drupal’s weaknesses as a software language tool (push button programming, configuring, too easy, more IT than software dev) are actually its strengths. Even the best software hackers should hack less and use that time to build more functionality and usability.

What next?

1. Go to drupal.org, join up for free, find me there I’m tomn  

And contact me if you want my help on anything Drupal or PHP…

[contact-form][contact-field label=’Name’ type=’name’ required=’1’/][contact-field label=’Email’ type=’email’ required=’1’/][contact-field label=’Website’ type=’url’/][contact-field label=’Comment’ type=’textarea’ required=’1’/][contact-field label=’Drupal or PHP experience’ type=’text’/][/contact-form]

Why “Job Boards” and applying online do not work

Why “Job Boards” and applying online do not work

I’m building my own job hunting tool to try to fix the broken inefficient systems currently out there. I was interviewed by Forbes recently and asked to comment on the job hunting process and my opinion of applying online to jobs. Here’s an excerpt of my answers…

Great topic. The market has shifted in several ways – automation, obsession with young malleable low cost employees and the current bad economy – these factors have rendered the online job boards obsolete. Remember, job boards and online hiring were invented almost 20 years ago and popularized by Monster. Machines took over the process and proved to be a weak substitute for humans. The only major innocations since then are automatic resume reders which harm as much as they help.

Many article point out that networking and referrals are the most effective ways to get hired, and I tend to agree. There are many human emotions, loyalties, friendships, favors, proximities, etc. that have more weight than what resonator tells an HR person. There is also a lot of campaigning – with a weak economy and ineffective government help people want to help others that they know to get hired and survive all this. They for their cousin or friend or roommate for that job paying 80K plus benefits.

Online job systems assume the most important factor in hiring is qualifications, and that is far from the truth. The top factors are familiarity, recommendations, in-person meetings, personal prejudices and empathy. Many under-qualified get hired every day over better candidates. The bad economy amplifies that. Just look at acqi-hiring or the San Francisco tech ecosystem.

The way computers and social media and machine learning are used to streamline the hiring process must change and augment reality as it is today, not try to alter it. @tomnora

Recent Interview for Workbridge

After a recent speech I gave for startups, I was interviewed by Jennifer DesRosiers (love that name!) about tech startups. Here are my answers…

When did you first discover your love of technology?

>> When I was a 11 my brother built a homemade crystal radio. It was fascinating to see him assemble these inert parts and then hear sound come out. From then on I was hooked on technology and electronics.

What is your favorite part of your job?

>> The unknown factor, the challenge to create the future and make something grow from nothing.

What sparked the idea for NeoRay?

>> The original idea for me came from seeing people use their cellphones to buy from vending machines in Japan. Simultaneously Alessio watched his father create a PayPal competitor and he wanted to make something more futuristic for mobile payments; he then saw a WIRED article “Kill The Password!”. We compared notes and decided the timing was right for mobile payments without passwords leveraging advances in biometrics..

What in your opinion is the next big thing in technology?

>> The 15 Minute Website and Personal Website “Portfolios” – soon anyone will be able to build multiple personal sites with full e-commerce, payment systems, community, social networking, SEO, and big data analytics with no coding and very easy manipulation. Currently there is a barrier to this – you must know some coding to optimize this and it’s difficult to manage multiple sites. People and companies will have a portfolio of websites and not even think about it.. Most of the tools already exist but need a lot of refinement; it will take another 2-5 years.

What excites/interests you most about tech startups and what makes them successful?

>> The Scalability challenge. Much of my career has been dedicated to trying to create the alchemy of continuously growing a company. The progress of E-Commerce, HTML5, CSS3, PHP and Javascript have made it so any startup idea, tech or non-tech, can become reality with very little money or work. The difficult step has shifted from launch to revenues, scalability, growth.
This is exciting because it allows so many people to give it a try which equals more great ideas coming to light, but still requires a great idea and great execution to have larger success and growth. Pretty soon the most important people at startups will shift back from developers to those that can create and sustain growth.